Last updated: 27 October 2025
About this policy
wishlised.com uses cookies and similar tech to run the app, keep you signed in, remember settings, and measure use. We only load analytics and ads tags after consent.
Your choices
- Accept all – allow analytics and marketing cookies
- Reject non-essential – allow only required cookies
- Manage – pick categories
You can change your choice any time via the “Cookies” link in the footer.
Cookie categories
- Strictly necessary – needed for login, security, load balance. Always on.
- Preferences – remember language, layout, and similar settings.
- Analytics – GA4 to see what works and to fix issues.
- Marketing – Google Ads and Meta Pixel to run ads and measure results.
What we use
Names can vary. This list shows the most common ones.
| Name | Purpose | Provider | Type | Duration |
|---|---|---|---|---|
| wishlised_session | Session ID for login and security | Wishlised | First-party, necessary | Session |
| cookie_consent | Stores your consent choices | Wishlised | First-party, necessary | 6–12 months |
| ik-* (load balancer) | Keeps traffic stable across servers | Infomaniak | Third-party, necessary | Session |
| wl_pref_lang | Remembers language | Wishlised | First-party, preferences | 6 months |
| _ga | GA4 visitor ID | First-party, analytics | 13 months (EU) | |
| _ga_* | GA4 session state | First-party, analytics | 13 months (EU) | |
| _gid | GA4 session count | First-party, analytics | 24 hours | |
| _gcl_au | Ad click storage (Consent Mode aware) | First-party, marketing | 90 days | |
| _fbp | Meta Pixel ID to deliver and measure ads | Meta | First-party, marketing | 90 days |
| fr / fbc | Ad delivery and conversions | Meta | Third-party, marketing | 90 days |
| IDE / ANID | Ad delivery and frequency capping | Google (doubleclick.net) | Third-party, marketing | 13 months (EU) |
| mailchimp_landing_site | Tracks sign-up origin | Mailchimp | First-party via embed, analytics/marketing | 1 month |
| mc_cid / mc_eid | Campaign attribution | Mailchimp | First/third-party, marketing | Up to 1 year |
| ts / ts_c | Fraud checks and secure checkout | PayPal | Third-party, necessary | 3 years / 1 year |
| l7_az / x-pp-s | Load balance and session during checkout | PayPal | Third-party, necessary | Session |
Consent and signals
Non-essential tags load only after consent. We send consent signals to Google (Consent Mode). If you reject, we use cookieless pings where the tool supports it.
Manage cookies
Use the “Cookies” link in the footer to reopen settings. You can also block or delete cookies in your browser. Steps differ